This is Stay Glossy lip gloss in Black Diva by Rimmel and I picked it up for a little over $4.00 at my local CVS. I couldn't believe my eyes--a true black lip gloss and it was part of the core collection of a mainstream cosmetics company? You bet!
(Applicator from the side)
The applicator is this little wedge shaped thing. Rimmel calls it "lip sculpting." I call it "meh" since it didn't seem to "sculpt" my lips anymore than a traditional doe-foot applicator.
(applicator from the front)
The above was taken inside with flash. This gloss contains very sparse, hard-to-see silver sparkles that you can just barely see above.
Here's the same swatch outside in natural light. See how the sparkles do a disappearing act?
Here's the gloss on my bare lips. Pretty damn opaque, huh? I gotta say, I'm impressed because I was expecting it to be thin and grey and settle into lines & give me corpse lips. If I was going for a true black lip, though, I'd layer either a black lipstick or a black liner under the gloss because it's not 100% opaque. It is super shiny, though, so it'd be great for getting a patent-leather lip effect. One thing that I don't like about a lot of black lipsticks is they can be matte and dry; layering with this gloss could be an awesome solution for that.
Of course, if you're going for a less goth kind of look, you could use this to deepen reds. It'd probably come in handy for doing a gradient lip too.
So do you have this gloss? If so, how do you wear it?